University of Florida
Masters in Health Administration
David has over 25 years of healthcare experience in strategic planning, marketing and communications, market research and intelligence, business development, clinical service line growth, and provider growth.
At Ascendient, he assists health systems, hospitals, and medical groups in developing long-term strategic plans to improve their competitive market position in the communities they serve. He also enjoys developing comprehensive provider needs assessments, allowing clients to prioritize physician recruitment strategies by clinical services. He finds it “incredibly rewarding” that his work can help mitigate gaps in care, reduce health disparities, and improve access to healthcare providers, from rural acute care hospitals to large metropolitan health systems.
Before joining Ascendient, David led the strategy, business, and physician development division of Ascension Florida & Gulf Coast, a $3 billion health system with 11 hospitals in Florida, Georgia, and Alabama. Among other achievements, he led the strategic development and rationale for two hospital acquisitions and co-chaired the integration team for the Mayo Clinic Florida Hospital acquisition, including medical staff integration, re-branding, clinical service expansion, and leadership team recruitment. He also opened two new hospitals, built four free-standing emergency departments, and helped expand the organization’s aligned medical group by over 500 providers.
David is currently pursuing a Doctor of Health Administration degree from the Medical University of South Carolina. He is the proud father of two daughters and has been married to his wife, Amy, for almost 20 years. He’s an avid runner, self-professed gym rat, and enjoys spending time outdoors in the Florida sunshine.
– Winston Churchill